
Mieux Derma Rebrand
Mieux Derma (Better Skin) is an organic skincare brand established in urban Australia, 2012. Now based in Melbourne and Shanghai, the company sell their products online. Our relationship with Mieux Derma began in 2014 when the founder approached us for a complete rebrand. During this phase we delivered a multitude of design and strategy services. The new idetntity has been repositioned to the luxury skincare market with an entire new range of refined products.
Deliverables
Graphic Design
Art Direction
Web Design
Naming
Formula Consultation
Strategy
Story
Brand Audit
Packaging
Lettering
Credits
Design, Creative Direction & Photography: Ryan Romanes
Strategy, Copywritting & Photography: Morgahna Godwin
Strategy, Copywritting & Photography: Morgahna Godwin
Lettering: Harley Quinn & Co + Kate Pullen
Art Direction: Floriane Jambu
Art Direction: Floriane Jambu
Completed: 2014 — 2015
Business Cards



Product Naming

Product Packaging











Exterior Packaging







"From Mieux To You" Lettering by Kate Pullen



Print Collaterals





New formula scent & textures







Life Style Photography: Morgahna Godwin

Mieux Derma Art Direction









