A series of emails from the email campaign of a car brand who, due to client privilege, cannot be disclosed. All emails share the client's branding in order to create a cohesive campaign, but each is different enough to give a new email experience with every open.
The users' welcome email. This is the email they receive immediately after signing up.
Using variables, every email in the campaign is tailored to each user, from their first name to their car preferences. The result provides a unique and personalized experience for users, which leads to higher click rates.