Student Project
Melrose promotion (packaging)
Create a new package design for Melrose Cheese Break Wedges. The new product will be sold in all major retail stores and should be attractive to children and convince parents to purchase it for their children. Cheese variants are Gouda, Cheddar and a mix pack of both variants. The product should be activated through a prefered competition prize and get customers to enter easily.
Pack close-up
Cheese wedge close up
Shelf wobbler and competition entry form
Facebook page profile
Promo poster