Austin Peay State University viewbook: EncycloPEAYdia
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    Viewbook aimed at prospective high school age students
    Published:
This promotional booklet created to appeal to prospective students (from among high school sophomores & juniors), known as a “Viewbook” in college recruiting parlance, plays off of the uniquely vibrant personality of Austin Peay State University, who frequently insert their own irreverent culture into their materials and daily campus life… for example, their sports battle cry is actually “Let’s Go Peay!” – yes that’s pronounced just you like you think it is. I worked with custom photography as well as sorting through their vast archive of photos to assemble this A to Z directory of the many aspects of life & learning the students would encounter.