Palio Identity Rebrand.
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Palio (now GSW) is a pharmaceutical advertising with offices in USA & Canada.
Palio was powered to ignite brands in bold and beautifully disruptive ways.
Palio was powered to ignite brands in bold and beautifully disruptive ways.
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This was 4th Palio logo in 16 years.
Simplicity was the main goal.
This was 4th Palio logo in 16 years.
Simplicity was the main goal.
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previous logo:
new logo: