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    Often the truth doesn’t get sold because it hasn’t got a logo, no commercial story. So we took on the challenge to shoot a guerrilla photo/film c… Read More
    Often the truth doesn’t get sold because it hasn’t got a logo, no commercial story. So we took on the challenge to shoot a guerrilla photo/film campaign making the infamous broccoli look awesome and turn it into the most wanted vegetable of The Netherlands. Read Less
    Published:
Photography & retouching: Jeroen Nieuwhuis
Client: Food Cabinet
Agency: Boomerang Create Amsterdam
Often the truth doesn’t get sold because it hasn’t got a logo, no commercial story. So we took on the challenge to shoot a guerrilla photo/film campaign making the infamous broccoli look awesome and turn it into the most wanted vegetable of The Netherlands.
For more of my work please visit: www.jeroennieuwhuis.nl