BACKGROUND
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Animal Asia Foundation –AAF, founded in 2000. Focusing on animal welfare and anti bear-farming.
In this project,AAF commissioned us to design a mascot – Moonie bear, to make the message of stopping animal cruelty more engaging.
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In April, 2015. AAF cooperated with TAYOHYA, revealed the limited edition Moonie vacuum cup and made a successful launch at Shanghai.
THANKS FOR WATCHING!