Earlier this year I got the chance to work on a marketing campaign for a ramen shop chain.
It was largely a learning process for me as I created a lot of icons and lettering pieces.
Orijinaru is basically the word "Original" with a Japanese twist. It aims to introduce the ramen chain as THE original authentic fantastic Hakata-Style ramen.
All these didn't get published, but it truly was an experience on its own,
and it's actually kinda fun.