Every summer, over 120 artists of all disciplines gather on the sandy shores of Lake Superior to showcase their work. After its 43rd anniversary, Duluth's Park Point Art approached  Swim for a consistent look and logo. I created an identity inspired by this massive coming together—a grassroots, volunteer led effort whose proceeds go back to the community.

Project Scope
Art Direction, Logo & Identity Design, Print Design

Project Details 
Created at Swim, 2014
ParkPointArtFair.org