After 6 years we decided to give our agency a fresh new look. The main goal was to give our brand a more serious touch.
We decided to get rid of the "&" in our logo because the official name of the agency is coUNDco (not co&co).
Early logo scribbles and ideas
Because we are a digital agency, we decided to build our entire corporate identity on a web font.
To give our agency a personal touch, every employee could choose his favorit color for the back of his business card.