We were asked to make a series of visuals for alcoholic beer cocktail Dlight. This year Dlight released a new flavour in it's family – cranberry and orange. The slogan of the campaign stands for “Rediscover” and instead of going along with almost a cliche theme of sea and beach exploited by every other “light” beer in this segment, agency asked us to achieve a crafty paper look.
Client: Dlight
Advertising agency: New!
Creative Director: Tomas Ramanauskas
Art Director: Marius Kneipferavičius
Copywriter: Žygimantas Kudirka, Unė Dabužinskaitė
Account Manager: Aurimas Lileikas
Advertising agency: New!
Creative Director: Tomas Ramanauskas
Art Director: Marius Kneipferavičius
Copywriter: Žygimantas Kudirka, Unė Dabužinskaitė
Account Manager: Aurimas Lileikas
Creative production studio: Eastern Affair
Art Director: Rokas Mežetis
Project Manager: Laurynas Pranckus
