Xero is a listed company on both the ASX and NZX. They are a New Zealand based company that develops cloud-based accounting software for small and medium sized businesses. Its products are based on the software as a service (SaaS) model and sold by a subscription, based on the type and number company entities managed by the subscriber.

 

Since Xero is a cloud-based accounting software, the concept that was found to incorporate this was using a literal cloud using polygons and points to show that you are able to connect to the accounting software where ever you go.

 

As well as a print medium being produced, an iPad version of the Xero AGR proposal was also produced via the Adobe Digital Publishing Suite within Adobe InDesign.

 

For the print version, Silk Gloss 210gsm was used for the cover and Silk Gloss 128gsm was used for the inside pages.