Shelley Shaw's profile

NECCO [Holiday Mighty Malts]

One of the first packaging elements I created on my own (conception to final printed artwork) was a redesign of the Holiday Mighty Malts line. Previous packaging for the 1oz box (above) and 3.5oz box (below) had been in place for several years and was outdated. This look was developed in Dec 2013 (for Holiday 2014 sales) brought whimsy and holiday emphasis to the seasonal product. It sold well and is in place to continue sales in 2015.
NECCO [Holiday Mighty Malts]
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NECCO [Holiday Mighty Malts]

I was tasked with giving our outdated Holiday Mighty Malts line a fresh new look. I provided all aspects of the design, including concepts, rende Read More

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