MOO is an online print and design company with a vision to help businesses, big and small, look their best. They believe that design works wonders and really matters in business. They make it simple for customers to create beautiful, expertly crafted business stationary and promotional materials that start conversations and open doors.

 

I was inspired by Moo's identity, and really enjoyed exploring with their playful brand. My solution to this task was to create a series of infographics promoting the benifits of quality design to less creative industries - the kind who may not be entirely away of how they could benifit. I did this by using the infographic to tell a story of the life of an invented character in a specific job role. Throughout the graphic you explore the different ways which Joe the DJ could befinit from obtaining different MOO products.

 

I found this to be a fun, quirky piece of work which I really enjoyed and allowed me to embrace their exciting brand which advertising it. They have great brand colours and fonts, allowing you to create different moods. They are also really friendly and  encouraging to customers, helping them to create a better business! Visit moo.com and have a look around :)