130 Years of Glam Culture
To mark the occasion of the 64th Berlinale, luxury Italian brand Bulgari celebrated 130 years of interplay between film and high jewellery with an exclusive champagne reception, held in the impressive former luxury department store Jandorf. Under the motto “Bulgari Glam Culture”, more than 350 exclusively invited guests mingled in an atmospherically staged "private library" and "cinema lounge”; strolling in the footsteps of legendary great actors and royalty. Selected VIP guests were able to immortalize their handprints in a framed picture, which was then auctioned off and the proceeds donated to a children's rights organization. Responsibility for the creation, as well as for organisation and execution of the evening event was undertaken.