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    Escapes is a luxury travel and lifestyle company based in the middle east. Their team approached us looking to create a branding system with mode… Read More
    Escapes is a luxury travel and lifestyle company based in the middle east. Their team approached us looking to create a branding system with modern sensibilities that targeted a largely affluent clientèle and was inspired by the beauty of travel, fashion and an effortlessly chic lifestyle. With a competitive environment already saturated with companies looking to target the same audience, it was important for us to achieve a brand identity that was unique, memorable and showcased a compelling differentiation from all other agencies. We created a logo with a unique footprint: four interwoven keys, each with the letter "E" hidden within the motif. The result is simple, iconic and evokes the feeling of unlocking a special secret for those 'in the know'. The motif was then extended to a proprietary pattern that took the same principle of monogrammed patterns seen in high fashion brands, but usable on items like stationery, interiors, etc... Read Less
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Escapes is a luxury travel and lifestyle company based in the middle east. Their team approached us looking
to create a branding system with modern sensibilities that targeted a largely affluent clientèle
and was inspired by the beauty of travel, fashion and an effortlessly chic lifestyle.
With a competitive environment already saturated with companies looking
to target the same audience, it was important for us to achieve a brand identity that
was unique, memorable and showcased a compelling differentiation from all other agencies.
 

We created a logo with a unique footprint: four interwoven keys, each with the letter "E" hidden
within the motif. The result is simple, iconic and evokes the feeling of unlocking a special
secret for those 'in the know'. The motif was then extended to a proprietary pattern
that took the same principle of monogrammed patterns seen in high fashion brands,
but usable on items like stationery, interiors, etc...
 
 
 
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