city re-branding - Naples, Italy
Student Work
Print Design, Branding, Digital Design
4 day brief
Design a new identity & mobile website for the city of Naples, Italy to encourage & tourism to and promote the city as a holiday destination.
Inspired by the amazing foods local to the Naples area and the sharing, caring, inclusive nature of the locals.
The colour palette was drawn from a photograph of brightly painted houses on the Napoli coastline.
The logo has 6 different colour ways. Yellow is the main brand colour.
The other colour ways will be used to identify sub departments within the tourism office of Napoli.
Print Design, Branding, Digital Design
4 day brief
Design a new identity & mobile website for the city of Naples, Italy to encourage & tourism to and promote the city as a holiday destination.
Inspired by the amazing foods local to the Naples area and the sharing, caring, inclusive nature of the locals.
The colour palette was drawn from a photograph of brightly painted houses on the Napoli coastline.
The logo has 6 different colour ways. Yellow is the main brand colour.
The other colour ways will be used to identify sub departments within the tourism office of Napoli.
