Rekavago is one of the best-known shoe design brands in Hungary. It was launched in 2005 and has enjoyed popularity ever since. Shoes combine a cosmopolitan outlook with natural freshness.
The logo is based on a minimalistic, geometric, customized letter-type. A rough-surfaced, extra white paper is used on the print materials. The website is a responsive introductory site, built together with a web-shop.
The result is a modern, minimalistic brand identity that is successfully defining the basic message of the brand to its consumers.
Mock-up by Cloud Castle