Romsar (CYRILLIC: Ромсар) is a supplier of building and home improvement materials, doors and window profiles, electric tools, house security equipment. After 12 successful years on the market, the company needed a rebranding. The old logo was familiar to customers so the main goal was to keep the key-elements recognizable.
The company logo can be used for a variety of uses and, in consequence, vertically or horizontally arranged versions have been created. Also it was important to have a brand in Russian and English languages.
The design of print materials, business documents and various products is decorated with eastern ornaments. This patterns show a peculiarity of the company that is based in Tajikistan.
The guidebook contains information about the use of all style elements and recommendations on decoration of various media. It also contains templates of advertising material: booklets, brochures, catalogs, etc.
Special thanks to my friend Daler Karimov for giving an idea of logo.
 
Thank you for attention!
Romsar
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Romsar

Romsar logo and corporate identity guidlines.
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