FOR IMMEDIATE RELEASE:November 30, 2011“ONE TEAM FOR THE LIGHTS” AIMS TO HELP SAVE
THE BLUE TWIN BEAMS SEEN FOR 60 MILES ON 9/11.“One Team for the Lights” mission is to provide anopportunity for all America to help save
Tribute in Light - one of the most incredible memorials inour nation.SPORTS MEDIA 101
UNVEILED A NEW CHARITABLE INITIATIVE THAT HAS SETOUT TO BRING THE SPORTS COMMUNITY OF NEW YORK AND THE COUNTRY TOGETHER TO SAVETRIBUTE IN LIGHT.
THIS INCREDIBLE MEMORIALHONORS THOSE WHO WERE LOST, AS WELL AS THOSE WHO WORKED SO HARD TO GET NEW YORKCITY AND OUR NATION THROUGH SEPTEMBER 11 TH
. THE BLUE TWIN BEAMS OF LIGHT, AN ANNUALDISPLAY OF REMEMBRANCE, ARE IN SERIOUS DANGER OF GOING DARK.
Contrary to popular belief, Tribute in Light
has always been funded by private donations andgrant money. Over the last ten years these funds have kept the memorialshining, but they have now been exhausted. “OneTeam for the Lights,”
in co-operationwith Sports Media 101
and TheMunicipal Art Society of New York,
has launched a major fundraising effort to guarantee that this
preciousmemorial remains shining for America.
At “A Giants Sunday”, an event hosted by New York Giants Cornerback Brian Witherspoon,
Sports Media 101 unveiled “One Team forthe Lights
”. Brian Witherspoon showed his support for the “OneTeam for the Lights” initiative.
He is quoted as saying, “Definitely… 9/11touched everybody. The way I see it, if donations aren’t given to One Team forthe Lights, I would be disappointed.”
Pieter Van Iperen and DanBenton, founders of Sports Media 101 and life-long residents of New York / NewJersey, created “One Team for the Lights”
because “Tribute in Light is the only memorial that can touch allof us at the same time. It is a collective way for our area and America toheal. It is both a memorial to those who have fallen and a luminary of ourfuture and our pride in our nation and its history of heroism.”
Please join the team and keep Tribute in Light
shining. All donations are appreciated. 100% ofeach tax-deductible donation made through“One Team for the Lights”
goesdirectly to The Municipal Art Society of New York's Tribute in Light
.# # #
Director, One Team for the Lights:
Pieter Van Iperen | (201)339-1970
CTO, Sports Media 101
For media and press inquiriesabout One Team for the Lights
The Principal Partners of
The Caccioppoli-Anderson MarketingAgency www.caccioppolianderson.com
Margaret Caccioppoli /347.426.7879 Margaret@caccioppolianderson.com
Newell Anderson / 917.656.8142Newell@caccioppolianderson.com