HELLO WOOD 1–5 / Architectural Exercises
Book design / Hidden Characters - NØD / 2015
Hello Wood is an international art program and design studio based in Budapest, Hungary. Their main activities are an international art camp every summer, an architecture and design studio and the research program. They are organizing projects and events defined by openness, experimenting, social sensitivity, innovation and development.
We have recently got a chance to work with them on a book which is a subjective summary of their first five years. Besides the installations and constructions, it presents the phenomena and processes that have shaped the character, scale, goals and methods of this camp in the past, and today. This book may be best described as a reversed travelogue, where the subject is permanent and the travelers vary as they come and go. The professionals, architects, philosophers, and designers who gave their words to this book all have different perspectives from where they see and react to Hello Wood. While these writings give a colorful collection of thoughts, they are nevertheless connected by personal presence, involvement and shared experience.
We consider this book as a vivid and definite manifestation of Hello Wood, as well as the complete story of their early years expressively stressed and well-articulated with tons of PMS 805 neon colours. It is intellectual and has some kind of a punk vibration at the same time, a very unique experience, exactly what Hello Wood programmes have always featured.