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    [ OVERVIEW ] Spotting potential in a growing bread-lover market in Jakarta, the client came upon us to develop identity for a new artisan bakery.… Read More
    [ OVERVIEW ] Spotting potential in a growing bread-lover market in Jakarta, the client came upon us to develop identity for a new artisan bakery. Rooting itself in the practice of traditional European bakers, this brand at the same time need to embody a contemporary spirit to cater LOCAL TASTE. [ SOLUTION ] The name 'gallery' is meant to showcase real processes and finished products, which are framed as if they are a form of art to be enjoyed. Black background would discreetly elevate character of each products, letting them speak for themselves. Believing that we eat with all our senses, we aim to deliver full sensory experience of taste, smell, sight, and sound inside THE BAKERY. Read Less
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