Alpharma – Brand packaging development
276
0
0
Published:
  • Add to Collection
  • About

    About

    Alpharma came to Landor to develop a brand that could work for their 'generic' pharmaceutical business. I worked on the development of the packag… Read More
    Alpharma came to Landor to develop a brand that could work for their 'generic' pharmaceutical business. I worked on the development of the packaging and guidelines. The final solution worked on many levels for both pharmacists (easy to find in a crowded market) and patients (easy to understand what size and specifications the drugs they were given were). Read Less
    Published:
Alpharma – packaging was developed as part of their overall brand development