Mission Statement: Top Of The Morning Café is a breakfast Café that is a British themed café. It is a café that is open from 7am to 2pm. It will tailor to people who enjoy breakfast and coffee that is at reasonable prices. Unlike other competitors such as Eggs and things and Eat café, which have food and coffee at unreasonable pricing and is always overcrowded. Top Of The Morning Café will have quality food at reasonable pricing as well as having a big enough location to cater to the supply and demand. It will give the customers a warm welcoming and have them think twice about where they decide to eat at.
Areas of improvement:
a) the logo can be altered to be more fun and exciting
b) better use of color
c) I am going to redesign the character for this project
Refinements:
Logo Refinement
Color Change
Type alteration
