Founded here in Canberra, AIE now has campuses across Australia and the USA.

 

This strategy based rebrand saw us meet with students and staff in Canberra, Sydney, Melbourne, Seattle and Lafayette to redefine the brand of this successful international educator, bringing their image and marketing in-line with the quality of their courses and reputation.

 

This major project encompassed user engagement, strategy development, competitor analyses, messaging, copy writing, design and photography.

 

Campus photography by Lightbulb Studio