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    Sweet Juillet (July in French) were apricots grown only in July. I needed a way to set them apart from everyday apricots that usually taste like … Read More
    Sweet Juillet (July in French) were apricots grown only in July. I needed a way to set them apart from everyday apricots that usually taste like cardboard. I went with Juillet thinking some would get it and most would just think it is was a different spelling of Juliette. The brand was launched at smaller retail chains were we knew we could get execution. Read Less
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