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Strong alone. Unstoppable together
Nike Women
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Our client at Nike asked us to help create an internal vision film
for the next big evolution of Nike+ Training Club to secure
more growth and investment from the company.
We worked together to create a narrative that showcased
the best things about the app and some bold steps we could
take in its future development.
In the film’s craft, we partnered with Golden Wolf for
an aesthetic that reflected the new iOS7’s elegant minimalism, the energy
of working out and the simple optimism of the message.
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Agency
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AKQA
Role
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Concept / Creative Direction / Design
Credits
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Guy Bingley - Creative Direction
Partner
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Golden Wolf
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Golden Wolf
