DEAF AWARENESS CAMPAIGN
Not a lot of people can communicate with deaf people. Most deaf people are less educated than people with normal hearing because they don’t get enough attention and proper education. Not much hearing people can talk in sign languages and able to communicate with people with no hearing, although those people with no hearing already try to listen to us by mouthreading our words.
Aim: The campaign focuses on engaging people to pay attention at people who does not hear, or in other words are deaf. One way to show our sympathy and empathy is to learn sign languages.
Concept: Making campaign that shows people that deaf people also have the will to talk to us through sign languages, but they are mostly ignored. Trying to engage people to hear the unspoken and silence from those who can’t speak a word to us.
Target audience: Young Adults - Adults.
3 series of posters.
merchandise.
website/ user interface.
break the silence, overcome the barrier.
Show some sympathy & empathy by learning sign language!
Thank you for peek-ing.
