Weekids is a pre-nursery and nursery school located in Monterrey, Mexico, with a unique bilingual curriculum that focuses
on play-based learning.
At Miuna we were immediately excited and fell in love with the project. We had an amusing experience with the client from beginning to end.
The happiest way to learn is by playing
The branding focus was to feature the school’s learning method, and also ensure a fun, interactive brand experience for
the children.
To achieve this, we developed a concept that transports children and parents into a cartoon world where letters and school supplies come alive.
One of the project’s priority was to create characters that could interact with the children beyond being a few ornaments on
the wall. Thus, we developed animations and apps for the kids to learn and have fun at the same time.