If your life were a game, would you run the risk? To creatively convey the consequences of using steroids, our team, in partnership with the agency FCB, found inspiration in pinball machines. At first glance, a very fun game. But for those who join in, it’ll soon be game over.
WWW.ESTUDIOICONE.COM
FIRST AD: RIO SPORT: DEFEAT
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SECOND AD: RIO SPORT EXTRA LIFE
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Credits
Client: RioSport
Agency: FCB
Client: RioSport
Agency: FCB
Creative Production: Estúdio Ícone
Creative Director: Paulo Botelho
Producer: Marcio Botelho
2D Artist: Diego Barcellos and Diogo Torres
3D Artist: Matheus Sant'anna and Jorge Pepelife
Creative Retouch: Ramon Saroldi and Thiago Marques
Thank you for watching!
For more of our work and information about what we do, you can
visit our website at www.estudioicone.com
Please feel free to follow us on Facebook as well!
For more of our work and information about what we do, you can
visit our website at www.estudioicone.com
Please feel free to follow us on Facebook as well!
