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A newspaper publication serving as a direct mail self-promo material.
25SATI (25HOURS) Direct Mail (Student Work)

A college project for which I designed a direct mail material that is supposed to be sent to employers and clients.

The work is a copy of well known Croatian newspaper ”24SATA” (, because I wanted my recipients, the first time they see the direct mail, to believe that they are holding a publication of ”24SATA”, and afterwards find out that it is in fact a self-promo material.

The name and the theme of the publication can be connected with the first heading, that says: ”This lad works like the day has 25 hours.”