Client: BMW GROUP
Advertising Agency: Publicis, Mexico City, Mexico
Global Creative Director: Erik Vervroegen
Regional Creative Director: Hector Fernandez
Creative Director:J essica Apellaniz, Luís “madruga” Enríquez
Head Of Art: Luís “madruga” Enríquez
Art Director: Arturo Vargas
Copywriter: Alan Ramirez Mendoza
CEO Account Services Director: Juan Carlos Tapia
Account Director: Maria Fernanda Aguilar, Mark Nakamichi
Account Supervisor: Martha Herrera
IT'S NEVER JUST A LETTER MINI
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IT'S NEVER JUST A LETTER MINI

MISSION: Make clear that one letter is enough to distract you from the road. IDEA: Most people that text while driving, believe that a "short Read More
182
1,316
9
Published:

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