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The challenge: make the Levi's new groups contest reach its target creating awareness for the brand My duties in this project were: First, inspir… Read More
The challenge: make the Levi's new groups contest reach its target creating awareness for the brand My duties in this project were: First, inspire creatives by delivering an insight: "Every music group want to become famous" Second: help with the IA and UX Third: build an online strategy to empower the concept (bloggers strategy, social media, etc) Read Less
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