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ME AND MILES is the runner’s lifestyle Brand. A clothing company where the runner can feel
indentified when he is not in the race. Me and Miles means, me, my spirit, my experience, my challenge.
Miles is the distance, the path, the way to achieve the goals.
Mr Simon was responsible for the creation and art direction of the new brand.
We created labels, stickers and the entire graphic concept of the clothing company.
The Identity comes from the idea of the running tracks, creating 2 M's overlayed.
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indentified when he is not in the race. Me and Miles means, me, my spirit, my experience, my challenge.
Miles is the distance, the path, the way to achieve the goals.
Mr Simon was responsible for the creation and art direction of the new brand.
We created labels, stickers and the entire graphic concept of the clothing company.
The Identity comes from the idea of the running tracks, creating 2 M's overlayed.
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Credits
Photography: Grau & Quiles
Strategy: La Bohemia & Mr.Simon
Direction of photography: La Bohemia & Mr.Simon
Web: Juan Carlos Ros
Strategy: La Bohemia & Mr.Simon
Direction of photography: La Bohemia & Mr.Simon
Web: Juan Carlos Ros
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