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    pre rolls, tv spots, branded canvases

"Birdhouse is a pre-roll that introduces Lowe's new tagline, Never Stop Improving. "Cuckoo Clock" is a pre-roll made for MyLowe's Set Reminder feature. Both also ran as TV spots.

Agency: BBDO NY
Chief Creative Officer: David Lubars
Executive Creative Director : Wil Boudreau
Creative Director: Dominick Baccollo
Art Director: Jen Lu
Copy Writer: Roberto Danino
Executive Producer : Kevin Wilson
Executive Interactive Producer: Paula Scalzo
Interactive Producer: Candice Holmes
Developer: Michael Condouris
Assistant Producer: Zubin Simpson / Theresa Reyes
Music Producer: Loren Parkins
FX Company: My Active Driveway
Creative Director: Steve Choo
Executive Producer: John Fego
Track: "Don't Stop" by Gin Wigmore / "I Make My Own Sunshine" by Alyssa Bonagura