Biociclo s.RL. is the reference company for the area of Castiglione delle Stiviere (MN) for the management of an important state-of-the-art technologically composting plant which is able to transform vegetable waste and organic kitchen waste into compost through natural processing. This fertilizer can be used in horticulture, fruit-growing, industrial crops, horticulture and for the creation of public green areas.
The client pointed out the lack of communication in the old website both from the content and graphical angle. Precisely the previous site did not communicate properly and effectively the importance of the service provided by this company to both the citizens, who can exploit a resource obtained from scraps, and towards the environment finding in this important local company an intelligent and virtuous management.
The site was not appealing, especially the photos were inappropriate. In addition, the site was not responsive and the user interaction was minimal or zero. The image of the company was incompletely and misleadingly conveyed.
The site has been completely transformed in order to meet the needs of communication and the positioning of a company able to provide such a considerable service to the community. The latest layout is contemporary, dynamic and extremely appealing with a touch of tasteful design and much attention to the environmental clean-up aspect.
The new site is responsive and has a news area filtering information based on the end user's interests. Therefore, the user can interact and find information, data and solutions best suited to his / her requirements.
The communication agency made an infographic and a video to explain even more clearly, the waste transformation process and share this virtuous cycle in a more understandable way.
The new site describes a modern, cutting-edge company, able to offer and relate in the most clearest possible way, an important transformation process for the community.
The user can now interact and better understand the dynamics and services. In addition, the corporate image is greatly improved and updated. In particular, the service dedicated to the inforgraphic and to the video make the site even more attractive, interactive and capable of engaging the user.
