Since ancient Greek myths were passed down through oral tradition, many variations of this and other myths exist. According to an Athenian version of the legend, Minos attacked Athens after his son was killed there. The Athenians asked for terms, and were required to sacrifice seven young men and seven maidens every seven years to the Minotaur. One year, the sacrificial party included Theseus, the son of King Aegeus, who volunteered to come and kill the Minotaur. Ariadne, the daughter of Minos, King of Crete, fell in love with him at first sight, and helped him by giving him a sword and a ball of thread, so that he could find his way out of the Minotaur's labyrinth. We believe, the thread was green.
CLIENT: The «Ariadne Agency» is a kind of think tank for helping customers out of today’s communicational labyrinths. Consultants provide cross media concepts to enter new strategic marketing levels.
JOB: identity, stationery and corporate website >
According to the myth, we show the logo as an infinite green thread across the whole stationery.
The image microsite > is designed as a digital business card – realized with muse a quite modern way with dozens of parallax scrolling animations. It’s definitely worth a klick. Keep on slidin’!