Client: Rickee Rockets
Brand Identity created for Rickee Rockets, a concept created by Frank Ward in Carbondale, IL. Rickee Rockets is first and foremost a coffee house but also holds the potential to become a community center which offers leadership training, life skills development, spaces for meetings, as well as spaces for secondary vendors.
The chosen theme for the development was to be steam punk. Therefore I decided to focus on the main steam punk elements of wood and brass and a grunge-like appeal for the identity.
The full list of deliverables for the project included: a logo/brand identity, stationary, packaging, website, social media pages, merchandise, loyalty/membership cards, and interior retail environment.
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