Rebranding the Los Angeles Clippers
AESTHETICALLY, NOT ATHLETICALLY CHALLENGED

Recently, what are purported to be the new LA Clippers logos have leaked all over the internet, and possibly gone into trademark. The design world and fans have both had overwhelmingly negative reactions. From looking like an EA sports game cover to clip art, the reception has not been what a professional sports team would ever want.
 
The leaks and their reviews:
 
 
 
I saw this as an opportunity. Full PDF Presentation below:
 
 
 
Rebranding the Los Angeles Clippers
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Rebranding the Los Angeles Clippers

My take on what the Los Angeles Clippers should look like. With the recent leaks and the negative feedback they have received across the board, t Read More
120
2,612
14
Published: