Since its founding by legendary sports agent Mark McCormack, IMG Models has launched the careers of international supermodels from Kate Moss to Gisele Bündchen, firmly establishing itself as the recognized world leader in model and talent representation. Recognizing a need for a modern, innovative website befitting its global stature, IMG chose Doublespace to reimagine its digital presence following an exhaustive agency review process. The vision for the new IMGModels.com is a singular hub for all things IMG that is beautiful, simple, and intuitive to navigate. To date, Doublespace has completed phase one of a dynamic new site that showcases the agency’s stunning visual assets and publicizes models’ continuous achievements while inviting users to explore all facets of models’ careers and delivering a seamless portal where aspiring talent can apply to become the next great IMG Model. Industry-first user personalization capabilities (My IMG) will launch in phase two to include a full-fledged online project management engine where casting agents can collaborate with industry professionals and IMG personnel to book talent and launch projects.
The site is a 2015 Webby Nominee.