Healthify Me is a mobile weight-loss coach. They’ve collected fascinating data on India’s eating habits over the last year. We stepped in to convert this data into visual triggers, to generate further conversation around the subject of health and food.
We took their data on India's eating habits, and designed a set of communication collateral for them – a typographic leaflet and an illustrated infographic. In this project, content was our driving factor, and we had to find ways to make it the key focus.