Karla Ramona Umaña Hernández's profile

Guide for the encouragement of entrepreneur

This job I did for the Tecnológico of Costa Rica (TEC), in which I had not only to do the UX and UI design but also make the final development.
 
You can see the final result here:  http://emprendedorestec.businesscatalyst.com/index.html
 
TEC has a lots of programs and tools that can help entrepreneurs to develop their ideas, the main problem was that nobody knew them or how they work. This guide helps from students to people of the community and companies to see and explore all these options and to learn how they work and the requirements that each tool has.
Architecture of the information
 
The complexity of the information structure was mainly the lack of knowledge of the tools and programs TEC provides. Juan Carlos Carvajal Morales, María del Carmen Valverde Solano, Marta Sáenz and Rytha Picado Arroyo had work for over 2 years in the compilation of the information, by the time I got to the project they had a lot of information gather so the inventory of contents was really extend and complex to do.
 
 
Specific Architectures of each method 
 
 

Semiotics

They wanted something new and fresh, something that went out of the aesthetics of TEC but still look professional and light. 
After several concepts, they choose this final one, based on the decomposition of TEC´s logotype.
Sketches
 
Implementation
 
The guide is made completely in adobe Muse, which is very useful, mainly because I can do the final project without needing a developer (in this case was good, because the project was a low budget one) and it allows us to make the changes needed from the usability tests. Most of the assets were made with adobe Photoshop and some with adobe Illustrator. 
Guide for the encouragement of entrepreneur
Published:

Guide for the encouragement of entrepreneur

You can see the final result here: http://emprendedorestec.businesscatalyst.com/index.html TEC has a lots of programs and tools that can help en Read More

Published: