Moo Cow International Sdn Bhd is a local brand which started around 2011, their main products are the frozen yogurt. The frozen yogurt they offeredare considered fat free healthy dessert from what they mentioned in their website and Facebook page. Since then the product brand has been expanding its business around Malaysia.

 

 

The logo emits the feeling of fun, friendly and relax with its handwritten style logo. The logo elements; pink color and cow tail were inspired from the cow. The pink color is the color of a cow udder; which is also where their main ingredient came from. The cow tail is pretty much self explanatory. 

 

One great feature of the logo is its interactivity. I wanted people to interact with the brand, so I instilled the logo with ambigram, an illusion technique which made a wording looks the same when rotate around.