ALMA GARDEN PANTRY
BRANDING & PACKAGING
Alma offers a new approach to fast food by making freshly made healthy salads available in a self-serve vending machine. A customizable approach of choosing the base, protein, topping and dressing allows consumers to personalize their meal, while the vending machine provides access to the product 24/7.
To showcase this unique approach and the raw ingredients of the product a simple and tactile visual language was created that shows Alma’s thriving nature while setting them apart from competitors. A bold colour palette, simplistic icons and witty copy complete the aesthetic. The brand focuses on simplifying the user experience and minimizing waste through stackable and reusable packaging.