In preparation of the biannual workshop series held by The Substation to promote
culture & the arts, I was comissioned to produce their web/print publicity
materials to build hype for their 2015 series.
As Singapore’s first wholly independent contemporary arts centre, The Substation
has decades of experience in promoting the arts for young artists in Singapore.
Hence, the in-house marketing team & me decided to shift the art direction from
the amateurish feel they had in the past years to a polished, professional one,
fitting the art centre and its vibrant heritage.
Photography was done in-house by me to streamline the sleek art direction
of the project.
