I was commissioned an illustration for the "The Right to a Home" demonstration held in Madrid on April 2015. The idea was simple, two hands that act as a "house" for everybody. It had to be a simple illustration that included many types of people. The style needed to be relaxed and "happy" in some way, to attract all types of people to the demonstration.
This was the final poster:
As you can seeĀ the image changed a bit in its overall colors. This was because the initial poster was planned in red and not in green.
However, the color red had to be change to green, because this green had symbolized the continuous fight of all these organizations for the past years. So it was really necessary to make this green appear in the final posters. Therefore, in order to integrateĀ the illustration with theĀ green tone, I changed the overall colors. Turning yellows into greenish tones and introducing some blue in the pink and red tones.
And so again, the final poster that was hang throughout the city of Madrid and in many online media.
