To celebrate the start of the Tour de France in Utrecht this year, the city of Utrecht organized VJ on Tour, a public event with projection mapping on a new building.
Born digital invited several artists to create content for this event. Though pretty obvious, I just had to go with the cyclist theme. For the look I drew inspiration from old cubistic Tour de France posters. This is a breakdown of the whole process.
Born digital invited several artists to create content for this event. Though pretty obvious, I just had to go with the cyclist theme. For the look I drew inspiration from old cubistic Tour de France posters. This is a breakdown of the whole process.
Images show only the content I made. I did not make the Vj on tour aftermovie. This is just to give an impression of the whole event.