Value Advertising seeks to offer an advertising medium for companies that are looking to employ digital outdoor advertising as the perfect amplification tool for their brands.
Value Advertising does this through the use of dual led taxi top screens mounted on the roof tops of moving taxis.
Rationale
// We undertook this project, setting up two creative constraints for ourselves; No fills, just strokes; and two colours only. This was in a an attempt to let the message shine through and give brand anchorage through its colours; Red and White (Eggshell) //
Style Frames
Link to Style Frames
http://imgur.com/a/dtsGC