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    About

    In 2012 I was hired by Hive Creative to build an iPad app for Leica Biosystems which was to take a large heavy consumables product catalog and tu… Read More
    In 2012 I was hired by Hive Creative to build an iPad app for Leica Biosystems which was to take a large heavy consumables product catalog and turn it into a digital sales tool with CRM features (bookmarks, notes, client contact details) that sales people could easily take around to clients in laboratories. I was initially the primary app developer in the team (including a UX designer who left halfway through) building a custom HTML5 app framework that successfully emulated a native app experience. There were also extra features such as calculators to assist in sales pitches, plus other interactive promotional tools. The app also syncronised its CRM data with a remote web server (built by a dedicated back-end engineer) and was designed to work offline too. The HTML5 app environment was handled with Cordova/PhoneGap. Read Less
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Intro screen
App menu
Catalog screen
Catalog product group view
Calculator results