My team helped to create the logo and digital assets for the BBC Future World-Changing Ideas Summit, which was an event held in New York to get people discussing technology and its future involvement with society.
Initially we sent out an invitation email to inform potential attendees about the event and drive traffic to the event website - which included both desktop and mobile responsive versions. The website included information on the event, location, speakers and agenda. It also promoted an event app that we teamed with event360 to customise for them to use on the actual day of the event.
After the event, we collected some tweets and quotes and created a post-event email which we sent out to all who attended. This wrapped up the experience and gave attendees a sense of closure.
